GOOGLE ADS | Google Ads

Google Ads Campaigns Targeting
Customers Ready to Act

We prepare search campaigns based on customer intent, appropriate keywords, negative words, ad extensions, and contact and WhatsApp tracking so that the budget goes to the people closest to communication.

GOOGLE ADS ROI
Advertising return on investment
x4.6 Returning
+32% improvement in cost per connection

An ad can bring many clicks… but not clients

Spending the advertising budget on Google is very easy, and many companies are surprised when their daily budget runs out without receiving actual communications. The problem lies in targeting very general search terms, the absence of a list of negative words that prevent fake clicks, writing unconvincing advertising texts, or not linking the ads to a quick landing page that is equipped for communication and has complete tracking.

Setting Up and Managing Campaigns With a Performance Focus

We do not just launch campaigns; we configure every ad setting in detail to protect your budget.

Keyword Research

Identifying precise, high-commercial-value search words typed by customers ready to request your service.

Negative Keywords

Build and update a list of negative words that prevent your ad from appearing to those searching for general information or fake prices.

Campaign Structure

Segmenting services into independent ad groups to match the search keyword with the ad text with 100% accuracy.

Strong Headlines and Descriptions

Writing ad headlines and descriptions that stimulate clicks, prove your credibility, and showcase competitive advantages.

Ad Extensions

Including phone numbers, internal page links, and structured snippets to make your ad appear larger.

City and District Targeting

Direct the budget to specific cities and neighborhoods that represent the actual scope of coverage of your company's services and the location of your clients.

Call and WhatsApp Tracking

Recording every contact click coming from the ad to monitor campaign efficiency and calculate client cost.

Continuous Optimization

Adjusting click prices daily to obtain the highest appearance rate in the first results at the lowest possible cost.

Not Every Click is Worth
Paying For

Performance mindset at ZED means we consider a click that is not followed by a phone call or WhatsApp message as an additional cost that must be reviewed and adjusted.

We review the "Search Terms" report daily to exclude misleading search words, and structure ad campaigns in a way that shows your ads only to serious buyers.

Elements of our successful campaign:

  • ▪ Search Intent Alignment
  • ▪ Fast and compelling landing page (Landing Page UX)
  • ▪ Accurate conversion and connection tracking (Conversions Setup)
  • ▪ Continuous improvement based on cost and communication (Daily Optimization)

Case studies advertisements Google

How we manage and optimize paid search campaigns to achieve the highest return at the lowest communication cost.

CASE STUDY // AC SERVICES

Marketing air conditioning services to the customer who is ready to order

How personalized search campaigns helped instant bookings for HVAC maintenance companies.

Read Case Study →
CASE STUDY // MOVING SERVICES

Furniture transportation campaigns in Saudi Arabia

Make direct connections and reduce fake ad clicks in the crowded moving market.

Read Case Study →

Services Related and complementary

Successful ads need an excellent landing page and an accurate results tracking system.

Professional website design

Fast landing pages and websites designed to convert to ensure the success and sales of your advertising campaign.

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Track conversions and improve performance

Installing and linking communications and WhatsApp measurement tools to accurately know which ads bring in the most sales.

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I want a properly prepared Google campaign
and bring calls to your company?

Contact us today to analyze your current advertising campaign or set up your new advertising account with certified performance experts.

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